DIGITAL MARKETING

Create a digital marketing strategy

Starts 7 March | 7 weeks | Part Time

Acquire digital marketing skills that employers are looking for as you tackle a live brief. Help TheCarousel.com introduce their most recent acquisition to the world - womenlovetech.com

Skills you'll learn

User Journey Mapping
Transmedia Storytelling
Social Media Marketing
Brand Storytelling
Internet of Things
Immersive Technology
Copywriting
Digital Marketing
Consumer Behaviour
Brand Experience
Primary Research
Secondary Research
Synthesis
Creativity & Ideation
Communication
Dispositional Skills
Project Details
UX DESIGN

Create a UX strategy and prototype

Starts 8 March | 7 weeks | PART TIME

Skill up in the principles of UX design as you work on a live brief to enhance the customer experience for Westfield shoppers in the future.

Skills you'll learn

Primary Research
Secondary Research
Synthesis
Creativity & Ideation
Communication
Behaviour Design
Business Model Canvas
User Experience Fundamentals
User Personas
User Journey Mapping
Wireframing and Prototyping
Usability Testing
Dispositional Skills
Project Details
UX DESIGN

Design a UX prototype for investors

Starts 20 Feb | 7 weeks | Part-time

Skill up in UX design as you work on a live brief to help BT customers navigate investing, superannuation and insurance - with ease.

Skills you'll learn

User Journey Mapping
User Personas
Behaviour Design
Wireframing and Prototyping
Usability Testing
Business Model Canvas
Primary Research
Secondary Research
Synthesis
Creativity & Ideation
Communication
Dispositional Skills
Product Management Fundamentals
Project Details